Home > news > Factory News

Alto Electronics LED screen shines on New North Raceway!

  • author:
  • 2025-09-01 11:30:28

Recently, CCTV reported a piece of news that excited China's auto industry: the production version of the Xiaomi SU7 Ultra was launched at the Nurburgring North Ring Circuit in Germany (referred to as the New North Circuit for short), a top track known as the Ring of Truth. On the track, the record for mass production electric vehicles was set at a lap speed of 7 minutes, 04 seconds and 957, becoming the fastest mass production electric vehicle in the history of New North. Behind this miracle of speed, another touch of China's intelligent manufacturing also shines brightly. The E8 outdoor LED advertising display provided by Alto Electronics adds a highly impactful visual footnote to the peak showdown on the track with dazzling and stable light and shadow effects., allowing global attention to focus on speed while also seeing the strength of China's display technology.

Alto LED advertising screen: visual business card on New North Raceway

New North Speedway: The ultimate testing ground for the world's cars. Alto's LED screens become a visual business card. The Nurburgring North Loop is by no means an ordinary track. The 20.8-kilometer-long track is densely covered with 73 corners, and the terrain is undulating and changeable. Extreme requirements are put forward for the vehicle's power, handling, stability, as well as the driver's technology and judgment. Not only is it called an awesome green hell by legendary F1 driver Jackie Stewart, but it has also become the arena of the global automobile industry: from traditional luxury brands such as Porsche and Mercedes-Benz to new energy giants such as Tesla, it has always been used here. As a battleground for technical testing and record-breaking, every lap speed breakthrough is the best proof of the brand's core strength.

Alto LED advertising screen: visual business card on New North Raceway

Today, Xiaomi SU7Ultra's record-breaking performance has made China car brands make a loud voice on this top stage. Within the venue, Alto Electronics has already used technology to build a visual bridge. It uses 383 E8 series outdoor LED boxes to build multiple advertising displays at key locations on the track. These screens not only have high-definition display characteristics, but can clearly capture every corner crossing and every second of extreme acceleration on the track. They can also maintain stable operation in the complex outdoor environment of New North (such as temperature differences between day and night, wind and rain). The speed and passion of the scene are transmitted to the audience and the global media in real time. When the camera scans the track, the dazzling light and shadow of Alto's LED screen and the speeding racing car complement each other, and has become a highly recognizable visual business card on the New North track.

Alto LED advertising screen: visual business card on New North Raceway

Alto Electronics: From the World Cup to New Zealand, the display benchmark of international-level scenes This time, the E8 series products have landed on the New Zealand North track is not the first time Alto Electronics has made an international top scene. As the world's leading provider of LED display solutions, Alto Electronics 'international influence in the field of advertising display has long been deeply confirmed through the implementation of projects around the world:

Event field

: Serving the World Cup for three times, supporting the European Cup for three times, and joining hands with the Confederations Cup for three times. From the passionate shouts of the football field to the real-time transmission of event information, Alto's LED screens have always been the world's top event trusted visual partner;

transportation hub

: More than 70% of the world's large international airports list their LED displays as preferred. From Beijing Capital Airport to New York Kennedy Airport, Alto screens use clear and stable displays to deliver travel information to hundreds of millions of passengers and display commercial advertisements;

Landmark scene

: From the bustling screen in Times Square in New York to the dynamic light and shadow of the Torch Tower of the London Olympics, from the intelligent interactive screen of the future store in the UK to the visual matrix of Portugal's largest outdoor advertising project, Alto Electronics 'products have taken root in many well-known landmarks around the world and become an important part of the urban visual landscape;

business network

: So far, Alto Electronics has implemented more than 180,000 advertising projects around the world, covering multi-dimensional spaces such as airports, subways, shopping malls, and office buildings, building a three-dimensional global display network.

It can be said that from sports events to transportation hubs, from commercial centers to top tracks, Alto Electronics has always focused on technology and used LED screens to create customized display solutions for different scenarios, becoming a well-deserved benchmark for display solutions in international-level scenarios.

From the airport to the track: China's intelligent global resonance, every lap speed refresh at the New North track is the automobile industry's constant questioning of the limits of technology; while Alto Electronics 'LED display uses light and shadow to give this trial ground more value. It is not only a carrier for advertising information, but also a window for car companies to demonstrate their strength and global audiences to feel their passion. Just as Alto Electronics uses accurate displays to serve passengers 'travel in airport scenes, on the New North Speedway, it also uses stable high-definition technology to allow every wonderful moment to be clearly recorded and widely disseminated.

When Xiaomi SU7Ultra used speed to write the legend of China's cars, Alto Electronics used LED screens to show China's display strength. These two products from China form a wonderful resonance on the New North Circuit. Although they belong to different industries, they also have technological innovation as their core and prove the strength of China's intelligent manufacturing on the world's top stage. In the future, as China companies break through technical barriers in more fields and go international, I believe that there will be more brands like Alto Electronics that will use their own advantages to speak for China's intelligent manufacturing and let the world see the breadth and depth of China's technology.

TAG: