Guoxing Optoelectronics is deeply engaged in brand building and demonstrates the responsibility of s

On May 10, 2025, the ninth China Brand Day will arrive as scheduled. This grand event focusing on brand power has become an important stage for companies to showcase high-quality development results. At a time when the brand has become a key symbol of high-quality development, Guoxing Optoelectronics, a listed company under the Guangsheng Holding Group, relies on its in-depth practice of FAITH's business philosophy to continue to make efforts on the track of brand building and continuously improve its own brand competitiveness. Power, writing its own brand glory.
For state-owned enterprises, upholding the party's leadership and strengthening party building are the root and soul of development.
对于国有企业而言，坚持党的领导、加强党的建设是发展的 "根" 与 "魂"。Guoxing Optoelectronics is well versed in this and has always used high-quality party building as the core engine leading the high-quality development of the enterprise. In the exploration of party building work, enterprises actively innovate, build a unique party building + integrated development model, carefully carve party building + brand characteristics, and continuously inject strong momentum into brand building. In August 2024, Guoxing Optoelectronics 'high-definition display party building brand innovation results stood out and was successfully selected as the 2024 National Enterprise Party Building Innovation Outstanding Cases. This is not only a high recognition of its party building work, but also a strong color to the improvement of its brand image.
Quality is the lifeline of the brand, and Guoxing Optoelectronics has always adhered to its original intention of quality.
质量是品牌的生命线，国星光电始终坚守质量初心不动摇。Relying on a complete quality management system, the company boldly explores cutting-edge technology, innovatively uses AI in-depth algorithms, and builds an efficient closed-loop model of intelligent detection-data feedback. This innovative measure has achieved remarkable results, raising the product yield to the industry-leading level and consolidating the product's advantageous position in terms of quality, technology, performance, etc. With this persistence in quality, Guoxing Optoelectronics 'products shine in the global market.& quot; LED devices for high-definition displays have maintained the first market share of similar products in the world for four consecutive years from 2020 to 2023; multi-function indication modules have also ranked first in the global market share of similar products from 2022 to 2023, consolidating the thickness of the brand with strength.
Innovation wins and forges the tough core of the brand
Guoxing Optoelectronics regards the innovation-driven development strategy as the core strategy of enterprise development, and makes precise efforts in many key areas such as core technology research, coordinated industrial development, and talent team building, and strives to create a source of original technology.
国星光电将创新驱动发展战略视为企业发展的核心战略，在核心技术攻关、产业协同发展、人才队伍建设等多个关键领域精准发力，全力打造原创技术策源地。In 2024, the key technologies for photothermal coupling design and packaging of micro-architecture semiconductor light-emitting devices in the industry-university-research project in which the company participated won the first prize of the Guangdong Province Science and Technology Progress Award. Behind this honor is the reflection of the company's long-term persistence in innovation. So far, this product has won more than 30 honors at or above the provincial and ministerial levels in the field of scientific and technological innovation, fully demonstrating its strong innovation strength. Faced with the development trend of globalization, Guoxing Optoelectronics is actively accelerating its pace of going global, relying on high-quality technology and products to empower manufacturing in China and let the world see the charm of China brands.
Multi-faceted efforts to broaden the international territory of the brand
In terms of expanding the international market, Guoxing Optoelectronics is proactive.
在拓展国际市场方面，国星光电积极主动出击。From February to March this year, the company successively appeared at international events such as the European Audiovisual Technology and System Integration Exhibition and the International Smart Display and System Integration Exhibition. During the exhibition, it received more than 5000 professional visitors from the United States, the United Kingdom and other countries., laying a solid foundation for further exploring the international market.
In terms of brand protection and promotion, Guoxing Optoelectronics has built a trademark protection system covering the entire life cycle and vigorously promoted the registration of NATIONSTAR English trademarks in key overseas markets.
在品牌保护与推广上，国星光电构建起覆盖全生命周期的商标保护体系，大力推进 "NATIONSTAR" 英文商标在海外重点市场的注册工作。At present, the trademark has been registered in more than 30 countries and regions, building a solid legal barrier for the brand to go abroad and accelerating the process of brand internationalization.
值得一提的是，在 2024 年，国星光电的高品质 LED 产品惊艳亮相巴黎奥运会、阿黛尔慕尼黑演唱会等国际重大活动，以卓越的品质和出色的表现，让 "中国屏" 在世界舞台上大放光彩，进一步提升了品牌的国际知名度和影响力。
以上内容从多维度展现了国星光电的品牌建设成果。If you feel that the content of some sections needs to be enriched, or there are new directions for revision, please feel free to let us know.