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China Film shines at the 21st Shenzhen Cultural Expo, leading the innovation trend in the film indus

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  • 2025-05-30 16:08:52
From May 22 to May 26, 2025, the 21st Shenzhen Cultural Expo will be grandly opened in Pengcheng, which is sunny and has pleasant scenery. In this vibrant land, the Film Industry Museum, guided by the State Film Administration, sponsored by China Film Corporation, and hosted by China Film Equipment Corporation, blooms brightly in Hall 14 of the Shenzhen International Convention and Exhibition Center (Bao 'an Hall). As an important indicator of the innovative development of China's film and television industry, this film industry museum adheres to the concepts of technological empowerment, talent-driven, and industrial integration, and uses advanced cutting-edge technologies, dynamic young talents and fruitful cross-border dialogues to jointly outline the film industry. A grand blueprint for high-quality development.
At this ICIF, China Film once again attracted a lot of attention with its excellent light and shadow technology. China Film's artificial intelligence breaks through the boundaries of traditional creation and brings new ideas and methods to film creation; China Film's CINITY LED redefines theater visual effects standards and brings the ultimate visual experience to the audience; China Film's new integration The China Film Studio has shown a strong industrial agglomeration effect; China Film·Shimmer series activities continue to cultivate new forces for the film industry and inherit the industry spirit. On May 26, Li Shulei, member of the Political Bureau of the CPC Central Committee, Secretary of the Secretariat of the CPC Central Committee, and Minister of the Propaganda Department of the CPC Central Committee, Huang Kunming, member of the Political Bureau of the CPC Central Committee and Secretary of the Guangdong Provincial Party Committee, and other leaders visited the booth of China Film Corporation for inspection and guidance. Secretary of the Party Committee and Chairman of China Film Corporation, Fu Ruoqing, Chairman and General Manager of China Film Corporation, and Wang Bei, member of the Party Committee of China Film Corporation, director and chief financial officer of China Film Corporation, accompanied the inspection. This fully reflects its high recognition of China Film Corporation's achievements in the development of the film industry.
Light and shadow build dreams towards the future: China Film shines through the Shenzhen ICIF and lights up a new journey for the film industry
Light and shadow build dreams to the future: China Film shines in Shenzhen ICIF, lighting up a new journey of film industry
This year's Film Industry Museum is more rich and diverse in content settings, especially adding a VR movie immersive experience area, a" China movie going global" poster exhibition area," a light and shadow cultural and creative" exhibition area, etc. These new exhibition areas have brought richer experiences to the audience and provided a broader platform for exchanges and development in the film industry. In this cultural feast where technology and art blend each other, and the wave of the times resonates with the original mission, everyone uses light and shadow as a link to jointly explore the infinite possibilities of the film industry.
Light and shadow build dreams towards the future: China Film shines through the Shenzhen ICIF and lights up a new journey for the film industry

China Film CINITY LED: Global technology benchmark, leading the film display revolution. The

CINITY LED projection system carefully developed by China Film Technology has ushered in a breakthrough of great significance in 2025 since its debut at the Shenzhen Cultural Expo last year. The new generation of China Film Corporation CINITY LED CFL - 10 projection system has successfully obtained the Digital Film Advocacy Organization (DCI) CTP1.4.1 certification, making it the world's first and currently the only LED cinema projection system to pass this certification. It is also the only DCI recognized cinema HDR projection system. The acquisition of this certification is like issuing a certificate of technical strength to China Film CINITY LED to the world. It marks that China has achieved a magnificent turn from a runner to a leader in the field of high-end film projection, and has provided a new professional standard for LED projection technology in the global film industry.
Light and shadow build dreams towards the future: China Film shines through the Shenzhen ICIF and lights up a new journey for the film industry
The CTP1.4.1 certification standard puts forward extremely stringent requirements on key indicators such as brightness, low gray, color gamut, contrast and uniformity of the new generation of direct display LED projection technology. The CINITY LED CFL - 10 projection system of China Film Corporation has successfully passed this high-standard certification, which fully proves that the display technology independently developed by China has reached the world's top level in terms of image quality accuracy, system stability and industrial maturity. It has effectively broken the long-standing monopoly of foreign technology.
Light and shadow build dreams towards the future: China Film shines through the Shenzhen ICIF and lights up a new journey for the film industry
During the ICIF, the source content displayed by China Film CINITY LED used the CINITY LED exclusive plate making process specially developed for LED characteristics. This process ensures that the picture's expressiveness in terms of brightness, frame rate, HDR, color gamut, etc. reaches the peak level of movie-level. It can accurately restore color levels and present richer details in the light and dark parts, allowing the display of fast movements. More consistent and silky. These innovations bring the advantages of HDR's high dynamic range and wide color gamut to the extreme, and truly achieve the perfect presentation standard that allows the audience to feel that what they see is art.
Light and shadow build dreams towards the future: China Film shines through the Shenzhen ICIF and lights up a new journey for the film industry

China Film Artificial Intelligence: AI empowers film art and opens a new era of intelligent creation

. With the rapid development of artificial intelligence technology, its application in the film industry is promoting profound changes in the industry from creative logic to artistic expression. Artificial intelligence has changed from pure tools to creative partners in film creation.
At the booth of this time, the five major AI technology matrices carefully created by the China Film Artificial Intelligence Research Institute are eye-catching, creating a new paradigm of deep integration of film and AI. By accurately retaining the characteristics of the original sound and realizing the natural conversion of multiple languages, the film AI translation system effectively breaks down language barriers and provides strong support for cross-cultural communication. Driven by technological innovation, it promotes exchanges and integration between different cultures, enables global audiences to achieve deep cultural interactions through emotional resonance, and builds a new model for promoting mutual learning among civilizations. The director's visual creative AI assistant can transform the abstract artistic ideas in the director's mind into concrete and visible pictures, allowing creativity to be presented more intuitively. The movie character AI preview system provides dynamic verification of the narrative logic of the movie through intelligent preview, helping creators evaluate and optimize the narrative effect in advance. The film scene atmosphere design system can accurately respond to the director's artistic needs, generate visual settings with a unified style, and create a unique atmosphere for the film. The AIGC short film creative system realizes the full process of intelligent assistance from creative conception to film output, greatly improving creative efficiency.
These five major technological breakthroughs in China Film's artificial intelligence have not only reshaped the productivity system of film creation, but also demonstrated to the industry the core value of China Film's promotion of artistic creation through technological innovation. China Film Corporation is leveraging the in-depth application of AI technology to provide film creators with a broader creative space, allowing those imaginative ideas to soar more freely, and leading China's film industry to stride towards a new era of intelligent creation.

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