Zhaochi Group seeks change and breaks the situation: using all-dimensional innovation to draw a new

On September 22, 2025, Nanchang ushered in a key meeting related to the future development of Zhaochi Group, Chairman Gu Wei personally presided over the strategic exchange and sharing meeting. The core leaders and technical backbones of Zhaochi Semiconductor, Zhaochi Crystal Display, Zhaochi Optical Yuan, and Zhaochi Optical Alliance gathered together. This meeting broke out of the traditional framework of talking about business, and used a macro vision of looking beyond Zhaochi to look at Zhaochi. It faced the challenges of market change, dismantled the pain points of enterprise development, and finally anchored the core direction of promoting qualitative leap through systematic innovation. The group found a way to break the situation in a complex competitive environment.

At the beginning of the meeting, Chairman Gu Wei used a metaphor for sailing against the current industry situation: as market competition intensifies and technology iteration accelerates, if companies stick to traditional models, they will eventually be eliminated by the times. He emphasized that the innovation needed by Zhaochi is by no means limited to a single breakthrough at the technology or product level, but a full-dimensional upgrade covering thinking models, business strategies, and ecological construction, from cost control to service upgrades, from mentality construction to mechanism change, every link needs to inject innovation genes to form a synergy to push the company forward.

Four-dimensional efforts: Chairman Gu Wei, who has built a solid foundation for innovation and development, proposed that Zhaochi's innovation practice needs to be carried out around four core dimensions to build a solid development framework:

Dimension 1: Cost and efficiency consolidate the fundamentals of innovation. In a market environment where profit margins are squeezed, cost control has become the lifeline of enterprise survival. Gu Wei pointed out that Zhaochi needs to use eagle-eye refined management to dig deep into the cost optimization space of the entire industry chain, from the cost-effective screening of raw material procurement, to the reduction of energy consumption in the production process, to the improvement of the efficiency of inventory turnover, to ensure every investment can be transformed into practical benefits. This idea of seeking benefits from management is not only a guarantee for enterprises to resist market risks, but also provides stable financial support for technological innovation and product research and development, so that innovation does not have to be limited by cost anxiety.

Dimension 2: Service and quality, creating competitive differentiation When product quality gradually converges, service and brand become the key to companies 'stand out. Gu Wei emphasized that high-quality services should not stay at the after-sales response level, but should be extended to the entire life cycle, from customized solution design to meet customer needs in the early stage, to operation and maintenance guarantees in later use, and even upgrade suggestions during product iteration., customer satisfaction needs to be the core. At the same time, brand building needs to integrate corporate culture and social responsibility, so that Zhaochi is not only a product label, but also synonymous with reliability, professionalism and responsibility, so as to accumulate customer loyalty and build long-term competitive advantages.

Dimension 3: Mentality and collaboration activate the source of innovation. Facing market fluctuations and challenges, optimism and positive actions are indispensable. Gu Wei encourages all employees to abandon their fear of difficulties and regard every difficulty as an opportunity for a breakthrough. For example, when technology research and development encounters obstacles, dare to try new paths; when market expansion is frustrated, adjust strategies in a timely manner. In addition, enterprises are not alone. They need to actively build a close partner ecosystem, achieve a 1+ 12 win-win effect through resource sharing and risk sharing, and provide a broader space for innovation and exploration.

Dimension 4: Innovation-driven, igniting the main engine of development. Whether it is product innovation, technological breakthroughs, or process optimization, we ultimately need to focus on high-quality development. Gu Wei used Zhaochi Semiconductor as an example to affirm the achievements of General Manager Jin's team in technical research and development, and pointed out that it is necessary to continue to increase investment in R & D in the future: in the semiconductor field, keep up with the iteration trend of chip technology and break through key technology bottlenecks; in the display business, explore cutting-edge directions such as Mini/Micro LED and create core products with market competitiveness. Through innovation, we break path dependence and open up new growth curves, allowing Zhaochi to always take the lead in industry transformation.

Mechanism change: Injecting long-term momentum into innovation In addition to the guidance of strategic direction, Chairman Gu Wei emphasized the importance of mechanism guarantee. Only by establishing an organizational structure and operating system suitable for innovation can the strategy take root.

At the cultural level, it is necessary to inherit Zhaochi's unique genes with one foot in and one foot out: internally, deeply cultivate its core business and build a solid foundation for development; externally, it is keenly captured market trends and laid out new tracks in advance. At the same time, we uphold the competitive spirit of being without others, being fast, being fast, and being special, and being outstanding, and encouraging all employees to pursue excellence, not satisfied with the passing line, but aligned themselves with the industry benchmark.

At the organizational and operational levels, we need to be customer value oriented and break down barriers between departments. Gu Wei proposed to build a rapid response mechanism. When customers raise needs or problems, all departments need to coordinate and work together to avoid shirking and ensure that problems can be solved in the shortest possible time. At the same time, we implement closed-loop management of problems: from discovering problems to responding to problems, to solving, implementing, improving, and preventing problems, forming a complete process to avoid the recurrence of similar problems and improve corporate operational efficiency.

At the incentive level, it is necessary to establish the concept of linking value creation and value sharing. Gu Wei made it clear that the salary system must be rigidly linked with performance, so that those who work more will get more and those who perform will be rewarded better. Whether it is the technical team overcoming core problems or the sales team exploring new markets, as long as it creates value for the company, it should receive corresponding rewards. This kind of positive incentive can fully stimulate employees 'enthusiasm and creativity, and make innovation a conscious action of all employees.

Focus on semiconductors: Leading business leap with new strategies. Regarding the core sector of Zhaochi Semiconductor, Chairman Gu Wei put forward development requirements for a new stage, new strategy, and new model, and clarified three key tasks:

First, we must keep our root business and use our core business as the ballast stone for development. During the period of in-depth industry adjustment, resources need to be concentrated on consolidating advantageous areas, ensuring stable market share, and providing support for the group's overall strategy; Second, to do a good job in mentoring, the core team must take the lead in changing ideas and concepts, use its own actions to drive innovation among all employees, and proactively assume the responsibility of talent training and reserve forces for the company in many fields such as technology and management; Third, broaden new horizons. We must not only study the advanced experience of domestic and foreign counterparts, but also explore differentiated paths based on Zhaochi's actual situation, and create an innovative + basic two-wheel drive R & D team to promote the semiconductor business to achieve both quality and efficiency.

This exchange and sharing meeting is not only a strategic deployment, but also an ideological mobilization. Chairman Gu Wei's speech made all Zhaochi people clear their direction and build consensus. In the future, Zhaochi will focus on innovation and struggle"