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"TCL Huaxing × Asus: Collaborative Technology Upgrade, Three Major Series Reshaping the Vision of E-

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  • 2025-08-25 13:41:55

In the wave of innovation in the field of e-sports display, collaborative cooperation between upstream and downstream of the industrial chain is becoming a key force in promoting experience upgrades. Recently, TCL China Star and long-term brand partner ASUS have joined hands to showcase the three star series of e-sports displays in the exhibition area: ASUS War Shadow, ROG Absolute Shadow and ROG Absolute God. This linkage not only redefines the quality benchmark of e-sports displays with hard-core performance, but also allows every player present to intuitively experience the charm of the game brought by top display technology through a carefully created immersive experience space. The concentrated appearance of a number of Asus's star products has further consolidated its performance leading position in the field of e-sports display.​

TCL China Star × Asus, driving the e-sports display experience upgrade

The joint exhibition area jointly built by TCL China Star and Asus quickly became the focus of the exhibition once it was opened. Whether it is e-sports players pursuing extreme operations or secondary groups keen on trend culture, they are all attracted by the professional equipment and immersive scenes in the exhibition area.—— From racing games that require high-frequency operations to open-world 3A masterpieces that focus on scene substitution, this joint exhibition area covers the display needs of almost all mainstream game types, and a variety of e-sports displays created by ASUS, It happens to become a performance benchmark for different game scenarios.​

TCL China Star × Asus, driving the e-sports display experience upgrade

Benchmark of speed competition: Born for speed, control the victory and defeat in milliseconds""

For hard-core players who pursue the ultimate refresh rate and response speed, the exhibition area will focus on launching two speed-oriented flagship ROG XG259 CMS 310 Hz ultra-high-brush e-sports display and ROG Vanishing XG32 WCMS 280 Hz curved e-sports display, which will bring fast response and high frame rate competitive advantages to the extreme.""——""​

Among them, the ROG XG259 CMS is based on a 24.5-inch professional e-sports gold size, superimposed with a super refresh rate of 310 Hz (overclocking mode) and a fast response ability in 1 ms. It is combined with AI-driven dynamic optimization function to effectively eliminate screen smears and blurring, allowing players to always get smooth and accurate operational feedback in high-speed moving game scenarios (such as instant aiming in FPS games and track switching in racing games). The ROG Vanishing XG32WCMS relies on the immersive form of a 31.5-inch curved screen, combined with a native high refresh rate of 280 Hz and a 1 ms GTG response speed, coupled with a high contrast ratio of 4000:1 and a 95% wide color gamut of DCI-P3. The empowerment of HDR technology has built a dual advantageous battlefield of high frame rate + high image quality for professional players and in-depth players. Even in fierce team battle scenes, every detail can be clearly captured.""​

TCL China Star × Asus, driving the e-sports display experience upgrade

Immersive vision: Broadening boundaries and unlocking panoramic gaming experiences

If the Extreme Speed Series focuses on the operating accuracy, then the ASUS Battle Shadow VG34WQML5A 34-inch high-brush fish screen display and the ROG Shadow XG49WCR 49-inch DQHD high-brush fish screen display are committed to unlocking new immersive gaming experiences for players through large size + wide field of view design and becoming the core responsibility of immersive vision.""""""​

The ASUS War Shadow VG34WQML5A adopts a 34-inch WQHD curved screen (1500R curvature), which supports overclocking to a refresh rate of 250Hz. At the same time, the variable refresh rate (VRR) function enabled by FreeSync Premium technology is enabled by default to effectively avoid tearing and stuck pictures. Whether it is in map exploration in RPG games or in team combat in MOBA games, it can provide players with smooth and uninterrupted visual effects. The ROG Vanishing XG49WCR goes one step further, using a 49-inch DQHD giant screen (1800R curvature) to create an ultra-wide field of view. It is combined with a 165 Hz refresh rate, 3000:1 high contrast ratio and a DCI-P3 90% wide color gamut to make the picture clearer and more colorful. It is especially suitable for various open-world 3A masterpieces. Players can easily control the panoramic view of the game without frequently rotating the angle, as if they are truly in the game world.""""

TCL China Star × Asus, driving the e-sports display experience upgrade

TCL Huaxingping Universe Ecological Linkage: Deeply cultivate Generation Z and build resonance between technology and culture""

Behind the outstanding performance of this joint exhibition area is the deep collaboration between the TCL Huaxing Screen Universe Ecosystem and the ASUS brand ecosystem. Many ASUS flagship displays are equipped with customized display solutions provided by TCL Huaxing to accurately match the needs of different players and ultimately achieve the core goal of the ultimate display experience.""——"" In fact, this is not the first time that TCL China Star and Asus have developed in-depth collaboration. In recent years, both parties have always focused on technology + scenarios, actively expanded diversified brand marketing and co-construction paths, and accurately reached Gen Z consumer groups.""

TCL China Star × Asus, driving the e-sports display experience upgrade

For example, during the 2025 Beijing-Tianjin-Hebei Auto Show, the two sides created an immersive themed activity with the painful car culture that young people are keen on as a connection point: the ROG Vanishing XG32 WCMS e-sports display equipped with TCL China Star HVA Three and One Fast (high refresh rate, high contrast, high color gamut, fast response) display technology has become the core carrier of the event, deeply integrating the virtual IP image with the high-performance hardware ecosystem, building a social scene for Generation Z that combines the sense of technology and trend attributes, realizing the dual resonance of hardware + culture; and in the 2025 Shanghai·BiliWorld event, the two parties once again joined hands to launch the RO Wallpaper Competition, innovatively setting up the dual track of AI creation and original design, which not only taps the creative potential of young creators, but also promotes digital art creation to new heights, further narrowing the emotional distance between the brand and Generation Z.""""""""​

Looking to the future, TCL Caxing and Asus will continue to focus on the main brand of ASUS and ROG's core e-sports product line, deepen collaborative innovation at the display technology level (such as technological breakthroughs with higher refresh rates and better image quality), and strengthen linkage at the brand ecosystem level. Co-construction and jointly explore more possibilities for next-generation display solutions. Whether it is a more professional e-sports scene adaptation or a more immersive visual experience upgrade, both parties will continue to promote the wave of innovation in the field of e-sports display with technology as the writing and cooperation as the theme, and bring more to players around the world. Quality visual enjoyment.

TCL China Star × Asus, driving the e-sports display experience upgrade

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